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World Premiere in Beijing: Montblanc Hosts International Gala Event to Celebrate the Official Opening of its New and Biggest Concept Store of Montblanc in the World
Yes, It's all about China right now, since Europe's and US economies are still in trouble, luxury companies are highly depending on Asian markets particularly China. I think this is the major reason why Maison Montblanc built their largest concept store in Beijing.
The Montblanc Beijing flagship is a 4-story store in the heart of Sanlitun. It will offer all Montblanc limited editions and the entire Princess Grace de Monaco collection.
Here are the photos of the celebration of the opening
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CEO Montblanc International Lutz Bethge and Director of the Montblanc Cultural Foundation Ingrid Roosen-Trinks
Zhang Liang and Patina Lin Jia-qi
Jessica Alba
Naomi Watts
Bonnie Chen
Bianca Bai and Hong Weiming
Bianca Bai
Clemens Schick and Amber Heard
Amber Heard
Teng Huatao and Emma Per
Photo by Feng Li/Getty Images For Montblanc
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