Here are the winners of the FIFI AWARDS 2012
FRAGRANCE OF THE YEAR
Tom Ford Violet Blonde is an opulent, stunning and dressed-up fragrance that reveals a beautiful new facet of violet with a ravishing, intriguing elegance.
Top notes: violet leaf absolute, Italian mandarin and baie rose.
Middle Notes: Tuscan orris absolute, Tuscan orris butter and jasmin sambac sampaquita.
Bottom Notes: benzoin, cedarwood, vetiver absolute, silkolide and soft suede.
GUCCI GUILTY POUR HOMME
Gucci Guilty Pour Homme is provocative and a strong fragrance. This fragrance is a powerful
mix of excitement, allure, and sensuality. Iintroduces accords of amalfi lemon, coriander and lavender in its top
notes. The heart of orange blossom and neroli settles in a trace of
patchouli, cedar and amber.It awakens the senses with a
burst of zesty lemon, cool lavender, and spicy pink pepper. The subtle
heart notes then reinforce the fragrance's clean freshness, creating a
bridge to the sensual and provocative woodiness in the base. As it dries
down, the scent focuses the hallmark of all Gucci fragrances,
patchouli, and mingles alluringly with cedar, sandalwood, and amber. The
overall effect is young, stylish, and sexy.
Top Notes: lavender and lemon
Middle Notes: orange flower
Base Notes: cedar wood and patchouli
NOUVEAU NICHE WOMEN AND MEN
TOM FORD JASMIN ROUGE
Voluptuous. Sensuous. Audacious. Tom Ford Jasmin Rouge is a voluptuous, saturated, spiced floral. An unexpected blend of precious sambac jasmine sepals absolute, an ingredient never used before in perfumery with dusky clary sage and rich spices, it unveils a new facet of jasmine’s erotic decadence. Jasmin Rouge is as audacious as lacquered red lips. Its deep red bottle evokes lush and hedonistic glamour.
Top notes: bergamot, mandarin, cinnamon, ginger, cardamom, black and
Middle Notes: Sambac jasmine, broom, neroli, ylang-ylang, clary
Base Notes: Mexican vanilla, labdanum, leather, wood and amber notes.
PERFUME EXTRAORDINAIRE OF THE YEAR
The Perfume Extraordinaire of the Year award recognizes the actual
“juice” of a fine fragrance, an extraordinary olfactive creation
launched within the award year. The award is about craftsmanship and
measures the aesthetic beauty of the fragrance identified by its
design, signature, creativity and quality. It not only recognizes the
fragrance house but also the perfumer(s), who as olfactive visionaries
inspire us most when their creations move the market forward.
BOND NO.9 NEW YORK OUD
Notes of: Red plum, saffron, orange zest, oud, red rose, orris, patchouli, musk, honey, vetiver
MEDIA CAMPAIGN OF THE YEAR -MEN
GUCCI GUILTY POUR HOMME
MEDIA CAMPAIGN OF THE YEAR - WOMEN
COCO MADEMOISELLE- CHANEL
Other winner are
Fragrance Hall of Fame
The Fragrance Hall of Fame Award recognizes a fragrance classic (men’s or women’s) which was fifteen or more years old in 2011.
24 Faubourg – Hermès, Beauté Prestige International
Acqua di Gio, Giorgio Armani Beauty
Broad Appeal Women
Heidi Klum Shine - Coty Inc.
Broad Appeal Men
curve appeal for men - Elizabeth Arden
Specialty Brand Women
Anthropologie 1922 Lily Sanguine Eau de Parfum - Inter Parfums USA
Best Packaging of the Year Luxe Women
Prada Candy Eau de Parfum Spray - PUIG USA
John Varvatos * USA - Elizabeth Arden
FIFI AWARDS - THE FRAGRANCE FOUNDATION