In order to promote Dutch fashion to world market the Dutch Touch campaign was formed in 2001. Dutch Touch has been showcasing Dutch fashion in major fashion cities like Rome, Paris and New York.
Dutch Touch Milan was started in February 2008 and has been a regular in Milan fashion week ever since.
At Milan Men’s spring/summer 2010 fashion week Dutch menswear labels Corné Gabriëls, Maegpai and Sjaak Hullekes presented their spring/summer2010 collection to international buyers, media and agents from June 21, Sunday to June 23, Tuesday.
Source: Dutch Fashion Foundation